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National Volunteer Month: Spotlight Strategies for GOP Success
April is National Volunteer Month — a time to recognize and celebrate the incredible individuals who give their time, energy, and talents...
gracielacuster
Apr 9, 20252 min read
April Content Calendar
Free April Content Calendar April is a dynamic month filled with opportunities for meaningful content. From military recognition days...
gracielacuster
Mar 26, 20254 min read
March Social Media Content Calendar: Spring into Engagement
March Content Calendar graphic features the state flower of Texas, bluebonnets. Spring forward into March with fresh content! This month...
gracielacuster
Feb 27, 20255 min read
Texas Triumphs: The Social Media Strategies Behind 4 Winning Campaigns
Texas Triumphs: The Social Media Strategies Behind 4 Winning Campaigns In Texas, four candidates—two newly elected and two re-elected...
gracielacuster
Nov 20, 20242 min read
The Value of Experience: Why Political Candidates Should Start Small to Go Big
The Value of Experience: Why Political Candidates Should Start Small to Go Big Many political hopefuls set their sights on high-profile...
gracielacuster
Nov 18, 20242 min read
Winning the Hispanic and Latino Vote: A Strategy for Republican Candidates
In this election, some Republican candidates successfully captured the Hispanic and Latino vote by focusing on key issues like border...
gracielacuster
Nov 14, 20242 min read
Analysis: Leveraging Social Media Strategy for Political Victory
How Political Candidates Leveraged Social Media for Victory With the recent election cycle behind us, I’ve analyzed the social media...
gracielacuster
Nov 12, 20243 min read
Boosting Judicial Candidates: Dallas GOP's Impact on Voter Engagement
With over seven years of experience in local politics, I’ve closely followed elections from The White House to the courthouse. Today, I’m...
gracielacuster
Nov 7, 20242 min read
Plan and Promote: Elevating the Presence of College Republicans
As some of you know, College Republicans is where my political career began serving as Communications Director for Abilene Christian...
gracielacuster
Aug 13, 20242 min read
District Maps: The Blueprint of Representation
Political candidates, if you are running for office that includes a district number, Congressional, State Legislative, Judicial, and...
gracielacuster
Aug 6, 20242 min read
How to Show Appreciation for Our Military on Social Media
Aside from Memorial Day and Veterans Day, there are several more days to thank our military. It is important to acknowledge all the...
gracielacuster
Jan 16, 20242 min read
Do's and Don'ts of Facebook Followers Tag
It is important to stay up to date with the latest social media features to engage your followers and to increase awareness of your...
gracielacuster
Dec 15, 20232 min read
Why Posting Pictures of Political Events on Social Media Matters
Taking and uploading pictures of your political events on social media proves that your political campaign or your political organization...
gracielacuster
Dec 5, 20232 min read
Lincoln/Reagan Day Dinner: How to Promote Your County Party's Annual Fundraiser
What is the Lincoln/Reagan Day Dinner? The Lincoln/Reagan Day Dinner is an annual dinner fundraiser to raise money to help pay for...
gracielacuster
Nov 30, 20232 min read
Don't Forget to Include The Holidays on Social Media
You recently created a political social media to share campaign updates and grassroots efforts to engage Republican voters. In addition...
gracielacuster
Nov 1, 20232 min read
ANALYSIS: How Governor-Elect Jeff Landry Leveraged Social Media To Win
Jeff Landry recently won the Louisiana governor’s race and flipped Louisiana RED. I looked at his social media campaign pages, Facebook,...
gracielacuster
Oct 19, 20232 min read
How to Help Political Candidates at Your Next Event
Political candidates need your help getting voters involved with their campaigns. If you are an officer of a GOP organization, you can...
gracielacuster
Jun 6, 20232 min read
Elected Official Social Media vs. Political Candidate Social Media
How Politicians Use Social Media as a Communications Tool You might have noticed that some elected officials have two Facebook accounts,...
gracielacuster
May 23, 20232 min read
10 Political Organization Website Mistakes to Avoid
If you are designing a website or re-designing a website for your club, county party, political action committee, or any related...
gracielacuster
May 16, 20233 min read
Post-Election Key Takeaways
Texas Municipal Elections are now over. Election results have been reported. You made it thru your campaign launch parties,...
gracielacuster
May 9, 20232 min read
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