top of page
BLOG


Refining the Roots: What “Grassroots” Really Means in Politics
Refining the Roots: What "Grassroots" Really Means in Politics (images from 2025 political events) What is “Grassroots”? In political...
gracielacuster
Aug 192 min read


August Content Calendar
August 2025 Content Calendar August is rich with historic milestones that present compelling opportunities to educate, engage, and...
gracielacuster
Jul 312 min read


Inside the Dallas GOP’s “Coffee & Conversation”
Insights on Dallas County Republican Party's "Coffee and Conversation" on July 17, 2025.
gracielacuster
Jul 212 min read


Connecting Conservatives: Recap of CCYR’s June Networking Night
Collin County Young Republicans Last night, I had the pleasure of attending the Collin County Young Republicans ’ (CCYR) June Happy Hour...
gracielacuster
Jun 262 min read


Texas Triumphs: The Social Media Strategies Behind 4 Winning Campaigns
Texas Triumphs: The Social Media Strategies Behind 4 Winning Campaigns In Texas, four candidates—two newly elected and two re-elected...
gracielacuster
Nov 20, 20242 min read


The Value of Experience: Why Political Candidates Should Start Small to Go Big
The Value of Experience: Why Political Candidates Should Start Small to Go Big Many political hopefuls set their sights on high-profile...
gracielacuster
Nov 18, 20242 min read


Winning the Hispanic and Latino Vote: A Strategy for Republican Candidates
In this election, some Republican candidates successfully captured the Hispanic and Latino vote by focusing on key issues like border...
gracielacuster
Nov 14, 20242 min read


Boosting Judicial Candidates: Dallas GOP's Impact on Voter Engagement
With over seven years of experience in local politics, I’ve closely followed elections from The White House to the courthouse. Today, I’m...
gracielacuster
Nov 7, 20242 min read


District Maps: The Blueprint of Representation
Political candidates, if you are running for office that includes a district number, Congressional, State Legislative, Judicial, and...
gracielacuster
Aug 6, 20242 min read


Don't Forget to Include The Holidays on Social Media
You recently created a political social media to share campaign updates and grassroots efforts to engage Republican voters. In addition...
gracielacuster
Nov 1, 20232 min read


Elected Official Social Media vs. Political Candidate Social Media
How Politicians Use Social Media as a Communications Tool You might have noticed that some elected officials have two Facebook accounts,...
gracielacuster
May 23, 20232 min read


Why A Venue Walk Thru Matters in Planning Events
In order to familiarize yourself with logistics and for campaign or organization events to run smoothly, schedule a date and time to do a...
gracielacuster
Apr 18, 20233 min read


Key Mistakes to Avoid in Political Event Planning
Let's review examples of event mistakes, which I have witnessed, and learn how you can avoid making mistakes planning political events...
gracielacuster
Mar 28, 20234 min read


Location, Location, Location: Rotating Monthly Meeting Venue vs. Establishing One Meeting Venue
Event Planning If you oversee organizing monthly events for your club, county party, political organization, this blog is for you. ...
gracielacuster
Mar 14, 20232 min read


12 Mistakes to Avoid on Social Media
It is important to keep your campaign page and your organization page engaging and clean. Sometimes we are impulsive and must post...
gracielacuster
Mar 7, 20233 min read


Why Candidates Should Create Social Media Accounts
According to Smart Insights and Pew Research , more than half of the world’s population uses social media. The average daily usage is 2...
gracielacuster
Feb 28, 20232 min read
bottom of page